Fathers Evolution Horizon

"The Fathers® man lives in the present and dreams of the future without ever forgetting his past. While the world becomes a microchip and our memories are fueled by lithium batteries, watches become the symbol of a bygone, romantic era, where mechanics acquire a symbolic value, representing the pinnacle of human existence, ingenuity, and knowledge. Even in the logo, the original meaning and the initial idea with which the brand was born, before being a watch brand, wanted to be represented. In fact, the Fathers® pictogram, the central H of the logo, synthesizes outstretched arms, one hand in another hand, a childish game with daddy's feet. Fathers® is connection, an embrace, it is the indestructible chain of love between father and son, grandfather and grandson, mentor and pupil, between ourselves and the person to whom we are closely bound.

Fathers® is the legacy of moments and emotions, a story of values that is passed down through generations. Fathers® values the ancestral relationship that binds fathers and sons and celebrates it through original and elegant watches, using the finest materials, the best complications, and precision automatic movements, to offer a product destined to endure over time. Fathers® is timeless elegance. It is being comfortable in every situation. Work, leisure, family. The watch is the iconic object par excellence. A tool that goes beyond its function as a timepiece and tells us about past eras, cultures, and lifestyles. The Fathers® timepiece is a precious object, of inestimable value. Because it symbolizes, through the passing of time, that eternal and unbreakable bond we have with the most beloved people in our lives. The perfect gift meant to be passed down, like a ritual, generation after generation."